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Titleist is a brand name owned by the Acushnet Company, headquartered in Fairhaven, Massachusetts.

Titleist produces golf equipment and is best known for its golf balls, but it also produces clubs and accessories.

Titleist's most famous motto is "The #1 ball in golf". Another motto they have is "Serious clubs for serious golfers". Balls produced by Titleist include the DT SO/LO, NXT, NXT Tour, NXT Extreme and the most famous Pro V1 & Pro V1x.

The Pro V1 made its debut on the PGA Tour at Las Vegas on October 11, 2000, the first week it was available to the pros. A longtime Titleist user, Billy Andrade, won that first tournament with the new ball. The Pro V1 was available to the public for purchase that December. The Pro V1 was a dramatic departure for Titleist, which had traditionally used a wound-ball construction (with a liquid-filled core center) for its top-of-the-line golf balls.

Titleist is a respected and popular golf brand, with such players as Adam Scott and Steve Stricker under contract. The Titleist Pro V1 and Pro V1x are among the most used golf balls on the PGA Tour, European Tour, Japanese Tour, LPGA Tour, Asian Tour, and Nationwide Tour.

First played in the U.S. Open in 1949, Titleist golf balls are the top-selling golf balls in the United States